Clickbank has been around since 1998. It has more than a million affiliate marketers, and it is still growing.
Clickbank is a marketplace between people who have a product or service to sell and people who are willing to sell them in exchange for a commission.
In a nutshell, it is a hub for affiliate marketers. It is where you can find products or services that you can promote. If you made a sale, you would get a commission.
Here, we will take a look at Clickbank and see how you can use it to put up a business. This is going to be a guide on how you can make money with it if you are serious about building your affiliate marketing business.
Why Choose Clickbank?
Clickbank is a primary choice of affiliate marketers because there are thousands of products to choose from. What this means is that you are not limited to specific niches, as it covers a myriad of products and services.
You are also getting a commission directly from the seller, unlike other affiliate marketing programs where you have to go through a middle man.
For example, amazon is an intermediary between you and the seller. The seller does not pay you your commission. It is Amazon that does.
As a result, you only get a 4% commission from Amazon products you sell. In Clickbank, you can earn as much as 75%.
Steps to Make Money
So, how do you make money with Clickbank?
To give you a bird’s eye view, the business model is simple, as shown in bullet points below.
- You look for a product you want to sell
- You receive a link for these products; this is your personal link
- You sell the product through this link
- If people clicked on this link and made a purchase, you will get paid
As you can see, only four steps are required to get your business going. But beneath each step is a lot of hard work that you need to accomplish.
Below are the steps you need to follow to make money with Clickbank.
Choose a Niche
Choosing a niche is easier said than done. A niche is a specialization; some call it passion. Essentially, it is a subject matter or a topic. When you choose a niche, it is always a good idea to choose something really specific.
For example, bodybuilding is a niche. Under that, you can concentrate on female bodybuilding or male bodybuilding.
And then under that, you can go deeper like should you promote cross-fit or martial arts? Should you focus on cardio or general health exercises?
This depends on you. Generally speaking, the deeper the niche, the better.
Before you can choose a niche, you need to ask yourself several questions.
What are you interested in? You cannot just choose any topic because you think it makes money or because it is hot. You have to choose a niche that you love or something that you understand.
Is the niche profitable? This is an important question. When we say profitable, there must be a demand. Some people may argue that for as long that there is an audience, you can make a sale.
While this is true, you have to be sure that people are willing to spend money on that niche.
Lastly, there should be many high-quality products that you can promote if you are going to choose a niche. Without these products, you will not have anything to sell. You can check the availability of products on Clickbank.
Build your Platform
What is a platform? And why is this important to make money with Clickbank?
A platform is a method on how you can build your audience. It can be a website, it can be YouTube, and it can be other social media channels.
Choosing a platform does not mean that you only need to use one. You can use all if you like, but you have to choose your home base. Some people prefer to make use of YouTube because they specialize in creating videos.
Some prefer blogs because the products they sell are better promoted with words than videos.
Many affiliate marketers use Instagram, and this is really effective if the products they promote has something to do with the body or with make-up.
It is easier to show the audience the result of a beauty product than to write about it.
For example, you might be in the bodybuilding niche. In this niche, you can sell exercise machines, clothing, and bodybuilding accessories.
As you know, the audience would be more likely to buy these if they see a picture of a fit person.
Grow Your Audience
The next step is to grow your audience. You cannot immediately make a sale if you have no credibility. This is what takes time to make money with Clickbank.
Many people give up after months of not making a single sale, without realizing that growing your audience is the most intense part of building an affiliate marketing business.
Growing your audience engaging with them, posting regular entries or photos on your chosen platform, and making sure you are adding value to your visitors.
It also means that you have to use other methods to drive traffic to your website.
How do you promote your products? Should you be straightforward in making an offer? A sale is a complicated thing, so you need to learn how to do it right.
Here are some tips to help you promote your products the right way, and improve your sales.
- Use the product yourself – never sell a product you have never used. While this may seem counter-intuitive because you will spend money, there is a golden nugget of truth from this method. How can you expect customers to buy a product you do not believe in?
- Review products – when you promote products, reviewing them is an excellent way to create credibility and spark interest. The thing that you have to avoid is sounding cheesy. People can read through your reviews if you seem too eager. Make sure that you provide an objective review, and make it believable.
- Create promotions – yes, you can create discounts on your offers, or you can also send freebies. You can do this after they have made a purchase. They can show their receipt, and then they can claim the prize.
In some cases, you can put up social media contests, do email marketing, and offer discounts. However, discounts can be a tad challenging to execute if the seller himself does not offer it.
You will be forced to make a lie, claiming that a product used to be $100, and now it sells for only $50 if your link is clicked when the truth is that it always used to be $50.
To choose a product from Clickbank, you simply have to log-in to your account, and then go to the search button.
Type the keyword for a product you are looking for, and you can see a long list of products and their commission rates.
Clickbank houses thousands of products that you can choose from. To make money off it, you need to be prepared to lay the groundwork. Although the business model seems easy, there are so many things that go on each phase.
You need to be an expert on each phase to make your business work, so be patient and put in the necessary effort to make your affiliate marketing business a success.